Tuesday 26 October 2010

Washing Ariel at 15'C. Or maybe it'd be better at 30'C after all...

Suggested by Rob[11]; first an old(er) advert...



Hot pasta sauce. Hot chocolate sauce. Hmm - hot date.[1]

But, a cold wash. [Turns dial to 15°C][3]

New Ariel Excel Gel - it's unique new gel specially designed from scratch[6], to give outstanding cleaning from as low as[4] 15 degrees[2][3]. So now you really can, "wash on cold."

New Ariel Excel Gel. Outstanding cleaning from as low as 15 degrees.
[1] What sort of stains are Ariel alluding to here? Or is it just my mucky mind.

[2] Ignoring the hint given in the video; degrees what? Fahrenheit? Rankine? API? (There's a whole list here for those who want to examine this particular piece of stupidity.)

[3] Without looking, do you know what's the coldest cycle on your washing machine? Let's have a look a few random machines:
  • The Hotpoint 6200 series - 30°C (page 12)
  • The Creda 1000 Supaspeed[5] -  40°C (page 8)
  •  The Becko WME 72xx series - 'Cold' (whatever) but the lowest they quote is 30°C (page 18)
  • The Boshe WFC2062/05 - (you'll have to take my word on this one, but the German manual is available from their website - no direct downloads) - 30°C (page 7 of the larger manual.)
If you have one of these 'older' machines, then being able to wash clothes at 15°C using this specially designed from scratch[6] detergent is really rather pointless, unless you're prepared to go and ditch your working washer for a newer model, however; before you do...

I'm sure there are newer washing machines out there that actually would do colder, if they had two inlets; one for cold and the other for hot.

But most machines these days have only one inlet (to save on manufacturing costs - it's nothing to do with energy efficiency,) typically for  cold water (which the machine then heats if/as required - a marvelous energy saving if you have, for example, hot water produced by cheaper means other than the mains electricity - making the point of sometimes being able to wash at low temperatures rather meaningless,) but it's not unknown for you to be required to attach your hot water to it instead. Now, if you've got water pumping into your drum at - what - say up to 50°C, you're still not going to get your 15 °C wash.

[4] Weasel words.

[5] I'm sure there's another post in there, but I can't be bothered.

[6] Now, far be it for me to say, but bragging about Version 1.0 of something is not really something you should be doing.

However, should your washing not come out entirely perfect at 15 degrees curvature[2] the first time, a wonderful company have come up with a solution.

Can you guess who it is yet?</rolf harris>


Stain Removal the First Time


Some things are just difficult to get rid of, the first time.[7]

It's the same with getting rid of tough dried in stains on the first wash. [Subtitle: Not for use on wool, silk, leather.][8]

Now there's a stain remover from Ariel. [Subtitle: Tested at 30°C[9] vs. detergent alone] It helps your detergent to get rid of stains which otherwise  would may go away the first time.

More stains out, first time. New Ariel Stain Remover. Discover the complete range with confidence. Guaranteed results or your money back. [Subtitle: Return survey+deposit[10]. Conditions apply. For details ariel.co.uk]
[7] "Have you tried Ariel Detergent 15°C V1.0 and found it lacking?"

[8] Do not use on the leather jacket you wore on that messy hot date[1] Or on her silk stockings.

[9] Hmm. Why won't this new one work at 15°C then? I wonder. Perhaps you should have tried V1.0 at 30°C after all. Oh[3] - you did? As you were...

[10] What's all that about then? You need to leave a deposit to get your money back?

[11] As Rob pointed out:
The website:
The blurb:
"The gel has been specifically designed to work right into your fabrics, offering outstanding stain removal and brrrrilliant results even at low temperatures. No wonder consumers are saying it's one of the most brrrilliant detergents they've ever used!"

(Not this particular consumer; it's no better than Lidl own brand detergent, just brrrrrrilliantly more expensive)

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